by Amazona on April 2, 2009

It’s official: children born in the summer are taller and have stronger bones than their winter classmates. Well, I’d like to say a big thanks to my parents for having me in March. Heaven knows what size I’d have been if they’d have got cosy in Autumnal months!
Latest research has concluded that by the time they are 10, summer children are an average of 0.5cm taller and have almost 13cm more bone area than winter kids, British researchers said after studying 7000 children.
Royal Australian and New Zealand College of Obstetricians and Gynaecologists president Dr Ted Weaver said vitamin D exposure had a big impact on baby size, which continued into height and health in later life.
Dr Weaver said ante-natal screening for vitamin D was becoming increasingly important, particularly for Muslim women who are shielded from the sun by their burkas.
Born on Tuesday at Monash Medical Centre in Australia, after one of the state’s sunniest periods, Alasdair Duell measured 54cm -well above the 50cm average for newborns and enough for East Bentleigh parents Megan Fisher and Ken Duell to dream of a future as an AFL ruckman or big-serving tennis star.
by Amazona on April 1, 2009

Six years ago I was in New York when I saw my first Victoria’s Secret store on a stroll through the South Street Seaport. For a farm girl from the rural Welsh Borders, this store had a kind of mysterious, un-attainable air about it. It was something I had heard of on US shows or had caught of glimpse of when the press mentioned their legendarily glamorous annual catwalk show. The VS models were astoundingly attractive with their eviably fit figures and phenomenal busts (how can you be supermodel slim AND have boobs? It’s just not allowed!!). I couldn’t believe my eyes when I first went in - bras in every shape, size, fabric and colour. It was the epitome of glamour. I’d never been anywhere like it.
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by Amazona on March 30, 2009

Apparently this is the ‘It’ scarf for Spring from Luella. A positive bargain at £185.00 (not). Yes, florals were everywhere on the catwalks for Spring/Summer 09 from Vivienne Tam to Badgley Mischka but this little number based on the signature print from Luella’s SS show may be trying to scream english eccentric just a little too hard.
Don’t get me wrong, I’m not a hater of all things flowery. If I had the legs for a mini dress, give me a Cavalli or Marc Jacobs oriental floral print and I’d be a happy girl. Plus I adore unusual floral hints on accessories.
Anyway, back to the hideous thing above. Personally, I wouldn’t be seen dead in this scarf. Not even if I wanted to look like the president of the Llanfechain’s Womens Institute.
by Amazona on March 30, 2009

This week I was doing some research on the horrific new trend that is Double-Denim (doesn’t it sound like an early 90’s pop band?). As soon as I read this on fashionising.com, I knew I couldn’t do better. It encapsulated exactly what I felt.
“ I have a confession. I hate the 1980s.
Born in the middle of the decade I’m too young to remember any of its culture, instead preferring endless memories of Thomas The Tank Engine. That may be a lie actually, I do remember part of the culture. I remember perms. I remember mullets. I remember a plethora of crimes committed against my young eyes by baby boomers who should have known better (though that generation aren’t exactly known for getting anything right). And amongst those heinous crimes which aided the development of my acute sense of loathing all things 80’s is double denim.
Which brings me to some terrible news dear readers: double denim is back.
But there’s hope. There’s hope that we’ve caught it soon enough. There’s hope that we can show people the error of their ways before double denim spreads. And Fashionising.com is going to lead the charge: normally fully behind the majority of fashion trends and micro-trends, we’re labelling the double denim fashion trend the major faux pas amongst all of 2009’s fashion trends and 2010’s fashion trends.”

Oops.. Ok, so I was born a couple of years earlier than the mid 80’s but everything else is bang on. I mean, come on now - if it can make Kanye West look like village idiot that it truly should be avoided by us mere mortals.
by Amazona on March 29, 2009

Great news in the battle for longer (and curvier fit!) jeans! Atlanta-based PZI Jeans has announced the launch of a collection of skinny jeans made just for curvy women.What’s even better is they’re making these new styles in very short and very long inseams… Jeans for real women!
PZI now offers ten different styles of Skinny Jeans that are said to be becoming all the rage of curvy fashionistas. “PZI Jeans was one of the first denim lines to develop a Skinny Jean for curvy women, we have taken it a step further to offer an entire collection of PZI Skinny Jeans, designed especially to meet the fit challenges of curvy women,” explains PZI Jeans Co-Founder and Vice President, Claire Jason.
“The industry said curvy women should never wear Skinny Jeans or they would look like an ice cream cone, so many lines did not offer a Skinny Jean for curvy women. Initially we did not offer our customer the Skinny Jean either. But, our customers kept asking for the Skinny Jean. So we started researching, studied and developed the perfect Skinny Jean for curvy women,” explains PZI.
Although PZI Jeans designers constantly follow fashion trends they do not take everything written in the media about what a curvy woman should or should not wear to heart: “The curvy woman’s concept of her fashion style is misunderstood by a many in the fashion media, the success of our PZI Skinny Jeans is proof of this fact.”

PZI Jeans are available in sizes 4-16 with short, regular, long and extra-long inseams (up to 38 inches!) so that women short and tall can buy their jeans off the rack with no more costly alterations. PZI Jeans are available at select Macy’s Stores and over 600 retail stores in the United States and overseas with plans to expand into South America. For international customers, check out the website and give them a call and PZI will endeavour to supply any customer in any country.
http://www.pzijeans.com/
by Amazona on March 24, 2009

As a fully functioning, reasonably confident adult woman, I’ve never really wanted to be anyone else (although I do LOVE Kimora Lee Simmons). Until now - Damn that Michelle Obama and her arms!
Here at Amazona we’re blogged several times about how she is a great role model for tall women all over the world, but it’s only just occurred to me that she’s got it all - literally, the whole package. Not only is she an exceedingly capable and successful professional in her own right, but she partnered her husband to achieve what seemed like the impossible dream to become the first black American President. And that lot is just for starters…
She’s tall, graceful, elegant and powerful. Happily married with two delightful daughters. When it comes to fashion (because, lets be honest, most of the press do love to reduce the First Lady to nothing more than a fashion update), she seems to have great taste. However, at the same time I feel that she understands the relevance of clothes in the bigger picture - it really is just a shift dress at the end of the day. Her husband’s policies and ideas are the important matters.
I almost did it, I tried not to discuss the arms but I can’t resist. How much would you pay to get those toned arms!!? I’d gladly sacrifice a month’s salary. This woman really does have it all.
In short, she’s tall, strong and got it ALL going on! Barack is a lucky man.
by Amazona on March 16, 2009

Everyone loves Oprah. How can you not? She is such a strong, independent and positive force. Everyone now and then I check out her website. Today I found this article on tall women and their top tips on shopping and dressing their tall frames. Each woman has a very different style to the others but they all look brilliant. Although, we all know that this has far more to do with their confidence than anything they’re wearing.

Check it out and be inspired here
by Stefanie Grace on March 15, 2009

The black clutch is a wardrobe staple. You can carry it going out for drinks or even if you’re planning a longer night! It can be formal with a dress and heels, or informal with jeans and an oversized boyfriend blazer. It is a favourite of celebrities and fashionistas alike, and is not some fad that will be forgotten in a few months time.
Amazona Style has recently got hold of an plethora of on-trend clutches in a variety of colours, shapes and sizes, but as any fashion maven worth her salt will tell you, the black clutch is the classic. The bag that you’ll always grab when in a hurry and need something stylish to perk up an outfit.
For styling ideas, look no further than La Moss for her casual yet ultimately chic display of such a bag or even her more elegant, yet sexy evening look with a similar patent creation.

Long-legged fashionista Chloe Sevigny has also pulled this look off effortlessly and I love Evan Rachel Wood’s simple clutch at this year’s Golden Globes.

Amazona’s offering on this trend is just as tempting, especially with a jaw-dropping price tag of just £35, how can you resist?

Grab yours at Amazona Style before they sell out.
by Amazona on March 12, 2009
March is one of those months where not alot happens and what is there to look forward to? Easter? Since nobody has given me an Easter Egg for over ten years, that doesn’t really excite me. So, I want to shop. Plain and simple. I’ve been good and economised for well over two months now in 2009 and quite frankly, I need to be a little irresponsible.
Seems like the Amazona Style team have similar thinking as they have reduced many of their designer shoes in UK sizes 8-12, jewellery and handbags by up to an extra £20 off the SALE price for ONE WEEK only. Until Wednesday 18th March, you can get your hands on some serious bargains. Check these out:

This lovely pair of leather loafers are £69.00 in the SALE (originally £95.00) but only £49.00 until the 18th March and come in brown, tan or black.

These white patent leather pumps with a wedge heel are ultra comfortable and a complete steal at £29.00 (originally £57.00) until next week.

More than half price at £51.50, this gorgeous olive leather clutch from British Designer CHEET was originally £105.00 but grab it quickly! From 18th March it will be back to it’s orignal sale price of £71.50.

A favourite of mine, this pale gold coloured bracelet from British Designer Delaila is now £49.50, reduced from an original price of £110.00 (next week it will be back to it’s previous sale price of £79.50).
This is just a few of the bargains available for the March Madness Sale at Amazona Style - go and check it out for yourself!
by Amazona on March 8, 2009

The Amazona team’s personal mission of trying to persuade tall girls and women to get into some heels is well evidenced. Not only do they improve your posture, give you better legs (and a better bottom!) and make you look more confident, they also improve your love life! (Check out our original blog ‘Why Tall Women Should Wear Heels’)
The single most cited reason for tall girls not to wear heels is that it makes them ‘just too tall’. Now our view is that this is just nonsense. If you’re like us (we’re between 5ft11 and 6ft2), then you’ll probably be the tallest person in the room, regardless of whether you wear high heels or not and quite frankly, with the average height here in the UK being 5ft7, the difference to someone looking up at you of 7 inches or 10 inches is not very much! It’s all relative to the shorties…
Luckily, we’ve just come across yet more evidence to support our views - high heels don’t add more than just over 2.5 inches to your height, regardless of the size of the heel! Now, it is best to qualify that statement somewhat - we are talking about heels with no platform. It’s all to do with how much your foot pivots (which is what happens when you wear heels). Don’t assume that 3.5 inch heels will add the same to your height because it’s unlikely they will unless you have a platform too).
If you don’t believe us, check out the full articles at celeb heights here.
So ladies, now there is no excuse not to grab a pair of fabulously high heels and embrace your height.